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MCC offering new social media certificate program

Submitted by McHenry County College

The Workforce Community and Business Programs of McHenry County College is offering a new Social Media Certificate Series beginning in February.

To learn more about this new program, an information session will be held at 5:30 p.m. Thursday, Jan. 16, at the McHenry County College Shah Center, 4100 W. Shamrock Lane, McHenry. The information session is free, but registration is required, using course ID NTL S95 001.

If you’re not already using social media for your business, then you’ve fallen behind. Platforms such as Facebook, Twitter, Pinterest, LinkedIn and blogging are already helping companies to increase brand awareness, attract new leads and engage with customers. The good news is that it’s never too late to start. Social media is one of the fastest growing job segments today. Participants must have a working knowledge of a computer and the Internet. Familiarity with marketing concepts as well as social media sites such as Facebook and LinkedIn is highly recommended.

This series is ideal for employees sent by their companies to acquire a social media education; marketing graduates who desire a social media marketing skills to qualify for open jobs; displaced workers looking for new career skills; or web developers and marketing consultants wanting to provide social media services. Upon successful course completion of the courses, participants will receive a certificate of completion.

The series is broken into four courses: “Social Media Marketing and Interactive Content;” “Social Media for Business;” “Social Media Campaigns and Management;” and the “Social Media Portfolio Workshop.”

The series is scheduled from 6 to 9:15 p.m. for Tuesday and Thursday, Feb. 4-May 13. Cost of the 54-hour series is $2,100, which includes all materials. Participants can register using course ID: NTC C30 001. Individual course registration is also available.

To register for the informational session, call the MCC Registration Office at (815) 455-8588. For more information contact the center at (815) 455-8593 or shahcenter@mchenry.edu.

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