Multimedia Sales & Marketing, PSI Marketing Consultants Combine Resources

Buffalo Grove, IL: May 21, 2019: In a joint statement released earlier this week, PSI Marketing Consultants, Inc. (PSI) and Multimedia Sales & Marketing, Inc. (MSM) combined resources, joining forces to enhance the delivery of sales resources and services for broadcast properties throughout the United States. Both MSM and PSI have operated for several decades, serving the radio industry with integrity and excellence.

By joining hands, the new business alliance is committed to streamlining and strengthening the customer experience with combined sales, customer service, marketing and administration teams. Synergies between MSM and PSI will also help optimize that experience with improved operating efficiencies. Broadcast properties and their business customers will benefit from 30 years' combined experience in delivering the gold standard for sales solutions.

"The operating philosophy and commitment to excellence both companies brought to the organization were key to making this partnership a reality," according to Thomas F. Hughes, President of MSM. "In fact, that alignment is the single most important driver of the new alliance. We believe all stakeholders will benefit from the combined efforts of two of the industry's historic companies: our broadcast property clients, the employees from both PSI and MSM, as well as ownership. We are excited to move forward through 2019 and beyond."

Operating under the MSM brand, all current broadcast properties and customers will continue to work with their current account representatives to ensure a smooth transition. "Making the transition as seamless as possible was another important goal," continued Hughes. "With the exception of updates to the billing address, phone number and eMail addresses for PSI Marketing customers, there will be very few short-term changes. Additionally, all current PSI eMail addresses will continue to reach their respective recipients for the foreseeable future."

For more information, please contact Thomas F. Hughes, MSM President, at 847.919.1115. For more information about the expanded company and its business operations, please log into www.msminc.com. Multimedia Sales & Marketing … connecting businesses to their communities for nearly 30 years.