Springboard Brand & Creative Strategy Adds to Senior Leadership Team

Springboard Brand & Creative Strategy promotes Mike Chapman to Senior Vice President, Account Services

Rob Rosenberg

Effective January 1, 2021, Mike Chapman was named Senior Vice President, Account Services for Springboard Brand & Creative Strategy. Chapman, with Springboard for 10 years, was previously a Vice President, Account Director, and prior to that an Account Supervisor. In his new role, Chapman will oversee all client relationships and the strategic direction for these accounts. "I'm very excited to help the agency move in this direction and broaden my responsibilities. We have a very diverse group of clients in the healthcare space as well as other industries and have found that sharing best practices and other industry insights provides stronger recommendations. I'm happy to help bring this all together."

Chapman is a recognized leader in the branding and marketing industry and has contributed articles as well as educational sessions to numerous publications and conferences.

Rob Rosenberg, Springboard Founder and President, added "Mike has been an extremely valuable member of our team and has demonstrated the ability to lead both clients and our internal teams. He is dedicated to growing business and fiercely loyal to making sure our clients succeed through their initiatives with us. I'm very pleased to recognize Mike in this new capacity." Rosenberg will remain active in the business as Springboard's brand strategy leader. "Having Mike on the lookout for our client's growth and satisfaction will allow me to pay even more attention to the direction and ideas we are setting for them."

Springboard Brand & Creative Strategy is a national branding and communications firm located in the Chicago area. Since 2002, the firm has worked with over 100 organizations in industries such as healthcare, associations, dental, education, and CVB's. For more information, please visit www.springboardbrand.com