Articles filed under Marketing
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Thank you, thank you. We have much for which we can be gratefulNov 23, 2022 12:00 am - Thanksgiving is the one holiday that touches everyone. That's one of the aspects of the holiday that makes it universally appreciated. As business marketers, we have a ...
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Are political ads more negative this year? Experts say no, there are just more of themNov 05, 2022 1:00 am - Watch a stretch of commercials during the 10 p.m. television news this time of year - say, between the weather and sports segments - and you'll be bombarded with politic...
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Elk Grove's NASCAR sponsorship fee is $100K more than it paid for Bahamas BowlOct 26, 2022 5:30 am - Elk Grove Village officials Tuesday night formally inked a marketing deal worth $400,000 a year to sponsor NASCAR driver Brad Keselowski's car in the upcoming downtown C...
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Elk Grove Village's next sports marketing sponsorship: NASCAROct 17, 2022 1:00 am - With a stock car burnout, the school band and cheerleaders, NASCAR driver Brad Keselowski and passenger Elk Grove Village Mayor Craig Johnson made a grand entrance at th...
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The value of marketing touchpointsSep 28, 2022 1:00 am - I see your business everywhere. I see your name everywhere. I see your brand again and again. Marketing touchpoints, when produced well, create a feeling of brand ubiqui...
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KemperLesnik appoints Prosperi as executive vice president and managing directorJul 31, 2022 1:00 am - KemperLesnik, a Chicago-based public relations, brand activation and events agency, announced the appointment of David Prosperi, a veteran Chicago public relations execu...
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WernerCo announced new leadership changes for the North America Sales and Channel Marketing divisionsJul 31, 2022 1:00 am - WernerCo announced new leadership changes for the North America Sales and Channel Marketing divisions. To better serve customers and support the company's global strateg...
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Meet Chicago Northwest announces staff appointmentsJul 31, 2022 1:00 am - SCHAUMBURG - Meet Chicago Northwest, the official destination marketing organization for Chicago's northwest suburbs, has selected Amy Walgren as their new Partnership a...
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Northwestern AD who resigned amid criticism hired by Rosemont to do marketing workJul 14, 2022 6:00 am - Rosemont has hired a marketing guru who was Northwestern University's athletic director for 10 days before stepping down amid fallout over his handling of sexual harassm...
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What happens when an owner shares financials with the staff?Jun 22, 2022 1:00 am - Like any workplace, each of us at Simon/Myers has unique gifts and talents. The overall fabric of the agency changes with each new hire; some are great at building cultu...