Articles filed under Marketing
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The value of marketing touchpointsSep 28, 2022 1:00 am - I see your business everywhere. I see your name everywhere. I see your brand again and again. Marketing touchpoints, when produced well, create a feeling of brand ubiqui...
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KemperLesnik appoints Prosperi as executive vice president and managing directorJul 31, 2022 1:00 am - KemperLesnik, a Chicago-based public relations, brand activation and events agency, announced the appointment of David Prosperi, a veteran Chicago public relations execu...
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WernerCo announced new leadership changes for the North America Sales and Channel Marketing divisionsJul 31, 2022 1:00 am - WernerCo announced new leadership changes for the North America Sales and Channel Marketing divisions. To better serve customers and support the company's global strateg...
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Meet Chicago Northwest announces staff appointmentsJul 31, 2022 1:00 am - SCHAUMBURG - Meet Chicago Northwest, the official destination marketing organization for Chicago's northwest suburbs, has selected Amy Walgren as their new Partnership a...
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Northwestern AD who resigned amid criticism hired by Rosemont to do marketing workJul 14, 2022 6:00 am - Rosemont has hired a marketing guru who was Northwestern University's athletic director for 10 days before stepping down amid fallout over his handling of sexual harassm...
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What happens when an owner shares financials with the staff?Jun 22, 2022 1:00 am - Like any workplace, each of us at Simon/Myers has unique gifts and talents. The overall fabric of the agency changes with each new hire; some are great at building cultu...
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Elk Grove's latest marketing effort: Short TV ads and corresponding billboardsApr 27, 2022 5:20 am - It's a long way from the Bahamas, but Elk Grove Village officials hope their latest marketing push packs a quicker punch. The village is paying for the production of fiv...
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Joyful marketing: Aim for phenomenalApr 13, 2022 1:00 am - A typical marketing and communications plan can be a dry document. The average plan will focus on all the essential areas of promotion that a business needs such as soci...
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Social media content: What to say? When to say it? To whom should it be said?Mar 16, 2022 1:00 am - If only I had a dollar every time a client told me, "We don't know what to say on our social channels." I get it. Speaking to customer or client audiences through a soci...
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Trust is the key to our flexible model of workMar 06, 2022 12:00 am - In the days before the pandemic, our agency, Simon/Myers, spent 3-4 days together in the office, while the other 1-2 days were flex/remote. As a marketing consultancy th...