Fastest Growing Fitness Brand [solidcore] Opens in Buffalo Grove
July 25, 2019, Buffalo Grove, IL - [solidcore], one of the fastest growing fitness companies in the US that specializes in an extremely intense form of Pilates, is thrilled to announce that they will be opening in the northern suburb of Buffalo Grove on July 27th at 1561 Deerfield Parkway. This will be the fifth [solidcore] in Chicago, joining locations in River North, Boystown, Wicker Park and West Loop, also opening this month. This is the DC-based company's 54th studio nationwide since inception five years ago.
"Chicago and the surrounding suburbs are a key market for us and we plan on continuing to expand and grow in this great city," said Anne Mahlum, Founder and CEO of [solidcore]. "Our workout, and the results, is truly like nothing you've ever experienced and we couldn't be more excited to open our doors in Buffalo Grove."
At the center of [solidcore] workout is Sweatlana - a resistance-based machine, exclusive to [solidcore] that facilitates slow and controlled movements to work muscles to the point of failure. The body can then work to repair the ripped muscles, which is when they become leaner, longer and stronger - creating noticeable tone and definition in the body. With over 100,000 clients, including Michelle Obama, [solidcore] offers a workout unlike any other in the Chicago market.
Founded in 2013, [solidcore] has been growing steadily in the US, and will have over 70 locations by the end of the year. The continued growth of [solidcore] is fueled in part by last year's strategic investment from Peterson Partners, a Salt Lake City-based private equity and venture capital firm.
The Buffalo Grove studio will be outfitted with 12 Sweatlana Machines in a 2029 square foot space, allowing for a total of 12 clients in each 50-minute class. [solidcore]'s small class sizes allow coaches to give hands on attention to every client, focusing on form and motivating clients to push past their limits. Like all [solidcore] studios, the Buffalo Grove location is designed to enhance the experience of the clientele. Signature elements in every [solidcore] studio include blue lighting, custom wallpaper, raw industrial concrete floors and wooden pallet walls.
Free preview classes for the community begin July 20th. For class schedule, and more information on [solidcore], please visit www.solidcore.com