Local companies McDonald's, Kraft reach out to India, Russia
Oak Brook-based McDonald's is selling potato burgers in India, and you can even get them with fries, and Northfield-based Kraft, the world's second-largest foodmaker, is beating the recession in Russia as it tailors baked goods to suit local tastes.
"Russia is still one of best-performing markets for Kraft," Maurizio Calenti, Kraft's president for central and eastern Europe, Africa and the Middle East, said in an interview in Sobinka, where Kraft opened a Bolshevik cookie factory this week. "This year we are still growing here."
McDonald's, meanwhile, is staking its future in India on burgers made from mashed potatoes, peas and spices.
The world's biggest restaurant company, McDonald's is expanding in India as a middle class predicted to grow 10-fold by 2025 develops a taste for Western-style fast food.
<div class="infoBox"> <h1>More Coverage</h1> <div class="infoBoxContent"> <div class="infoArea"> <h2>Full stories</h2> <ul class="links"> <li><a href="/story/?id=329443">McDonald's offers potato burger with fries, no onions, in India</a></li> <li><a href="/?id=329444">Kraft beats Russian recession with Bolshevik cookies </a></li> </ul> </div> </div> </div>