Chicago Premium Outlets goes more than Pink with Susan G. Komen to reduce breast cancer deaths by 50 percent in the next 10 years
Aurora, Ill. (September 30, 2016) - Chicago Premium Outlets today announced the second year of a national engagement with Susan G. Komen, pledging to donate $1 million each year for the next two years to support the fight against breast cancer.
From Oct. 1, 2016 to Sept. 30, 2018, Simon is proud to support Susan G. Komen® and, with the help of generous individuals like you, will guarantee a contribution of at least $1,000,000 for each year of the program in connection with its various fundraising initiatives, including its discount card program, promotion of Komen's Race for the Cure®, and promotion of Komen's Do-It-Yourself fundraising platform.
More than 180 participating Simon Malls, The Mills and Simon Premium Outlets nationwide will encourage employees, retailers and shoppers to make a bigger, bolder impact in the fight against breast cancer by participating in Simon-sponsored activities throughout the month of October.
"Based on the success we experienced with the 2015 campaign, Simon is pleased to be increasing our pledge of support to Susan G. Komen in 2016," said Pam Hamil, director of marketing and business development at Chicago Premium Outlets. "Through the More Than Pink movement, we are throwing our support behind Komen's Bold Goal of reducing current breast cancer deaths in the U.S. by 50 percent in the next ten years."
"We are delighted to see our partnership with the dedicated people at Simon grow stronger," said Dr. Judy Salerno, Komen President and CEO. "Simon's commitment to our More Than Pink movement helps move us closer to our mission and achieving our Bold Goal. The support of Simon and their customers will help us fund research, provide support to women, men and families suffering from breast cancer and play a key role in bringing our mission to people in communities across the country."
Visitors to Chicago Premium Outlets will notice the More Than Pink theme carried out at the guest services booth, and staff will be honoring National Breast Cancer Awareness Month by donning colorful accessories.
Discount Card Program: $10 Discount Cards will be sold providing 25% off one item at over 82 participating retailers. Participating retailers include: Adidas, Banana Republic Factory Store, Calvin Klein, Columbia Sportswear, kate spade new york, Michael Kors, Old Navy Outlet, Polo Ralph Lauren Factory Store, UGG, Under Armour and Wilsons Leather. All proceeds from the sale of Discount Cards go to Susan G. Komen.
Local Programming: When a guest donates $10 to Susan G. Komen, the Chicago Premium Outlets staff will present them with a special breast cancer awareness pin.
In October 2015, Simon nearly doubled its goal of raising $250,000, donating more than $470,000 to Susan G. Komen, all generated through the support and participation of shoppers, retailers and employees.
About Chicago Premium Outlets
Recently expanded, Chicago Premium Outlets is the largest outlet center in the Chicago market and ninth largest outdoor center in North America. Located 38 miles west of downtown Chicago off Interstate 88 at Farnsworth Ave. North in Aurora, Ill., the center is a top destination for unsurpassed everyday savings on fashion and popular brands including Adidas, Coach, Cole Haan, Gap Factory Store, Levi's Outlet Store, Michael Kors, Nike Factory Store, Polo Ralph Lauren Factory Store, Under Armour and Vera Bradley. The August 2015 expansion of Chicago Premium Outlets paved the way for high-profile newcomers including anchor Saks Fifth Avenue Off 5th, Abercrombie & Fitch Outlet, Arc'teryx, Clarins, Columbia Sportswear, Movado Company Store, Old Navy Outlet, Robert Graham, Sperry Top-Sider, Tommy Hilfiger Kids, UGG Australia, Vince and Wellensteyn. For more information, visit www.premiumoutlets.com/chicago or follow Chicago Premium Outlets on Facebook at facebook.com/chicagopremiumoutlets, Twitter at twitter.com/ChiPremOutlets, or Instagram at instagram.com/chipremoutlets.
About Simon
Simon is a global leader in retail real estate ownership, management and development and an S&P100 company (Simon Property Group, NYSE:SPG). Our industry-leading retail properties and investments across North America, Europe and Asia provide shopping experiences for millions of consumers every day and generate billions in annual retail sales. For more information, visit simon.com.
About Susan G. Komen®
Susan G. Komen is the world's largest breast cancer organization, funding more breast cancer research than any other nonprofit outside of the federal government while providing real-time help to those facing the disease. Since its founding in 1982, Komen has funded more than $920 million in research and provided more than $2 billion in funding to screening, education, treatment and psychosocial support programs serving millions of people in more than 30 countries worldwide. Komen was founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she would end the disease that claimed Suzy's life. Visit komen.org or call 1-877 GO KOMEN. Connect with us on social at ww5.komen.org/social.