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Chicago Premium Outlets on 2019's Hot Holiday Trends

Savings, simplified. Shoppers seeking to score on the best selection of outlet brands at the biggest savings are invited to celebrate the season with Chicago Premium Outlets, 1650 Premium Outlet Blvd. in Aurora.

Chicago-area's value holiday headquarters offers tips to shop smarter and convenient access to unmatched discounts on top of everyday savings of up to 65% off over 170 sought-after brands - such as Polo Ralph Lauren Factory Store, Coach, kate spade new york, and adidas. The seasonal savings, coupled with a festive and ever-evolving array of top outlet offerings, makes Chicago Premium Outlets the ultimate one-stop gifting destination!

2019 Hot Holiday Trends:

• Brave Colors: Bold, fiery shades dominate the season, replacing the signature jewel tones always highlighted during the holidays. Look for warm, but bright colors like orange, yellow and fuchsia that make a statement.

• Snakeskin Footwear: From boots to sandals to athletic shoes, snakeskin ties an outfit together. Snakeskin patterns are offered in a range of colors, adding instant style.

• Retro 80s: From puffy sleeves and ruffled necklines to statement earrings and neon, 80s-inspired fashions will be front and center for the holidays, making the ultimate party pieces for everyone from kids to fashionistas.

• Crystal Details: Watch for crystals popping up on everything from footwear to accessories to clothing. While it's always been a staple of the holidays, this year's looks offer even more ways to sparkle!

• Tonal Dressing: Simple and streamlined take things up a notch for men and women with a continual color combination, creating unity in a look. Varying shades of the same color create depth and dimension, allowing an outfit to look fantastic from every angle.

To make the most of these trends, Chicago Premium Outlets is offering shoppers its deepest discounts of the season during The Ultimate Holiday Outlet Sale from Dec. 6-24. During the fourth annual sale, shoppers will be able to access this year's special downloadable offers guide, perfect for checking everyone off the holiday gift list and saving in style.

Beginning Dec. 6, shoppers can simply text GIFT222 to 74666 to download Chicago Premium Outlets' online offers guide, chock-full of the best savings of the season on a slew of premium brands. Seasonal deals at Chicago Premium Outlets during the sale include $20 off of $100 from Under Armour, and 20% off of $125 from Polo Ralph Lauren Factory Store, among many others.

"We simply love helping our shoppers save," said Andrew Dunn Premium Outlets Director of Marketing and Business Development at Chicago Premium Outlets. "To celebrate the spirit of the season, we're proud to offer the year's deepest deals to make our guests' holiday gifting that much easier. The annual Ultimate Holiday Outlet Sale is just one of the ways Chicago Premium Outlets continually delivers the value our guests have come to expect."

Chicago Premium Outlets helps shoppers make their money go further and walk away with not just one, but often two gifts for that special someone with these ways to save on the perfect holiday haul:

• Make a list; check it twice: Think through all gift recipients in advance. Create a list on your mobile device or download an app to keep gift items - and budgets - in check.

• The early bird gets the worm: Plan to visit early during the holiday shopping season to get the best access to the biggest deals.

• Befriend the brands: Talk to store associates to get the inside scoop on what days shipments arrive, which items are the hottest holiday trends and any upcoming gifts with purchase.

• Be a VIP: Enroll in the Chicago Premium Outlets' VIP Shopper Club, offering access to exclusive online offers not available to the public, as well as a Savings Passport delivered immediately to mobile devices.

For more information on seasonal savings and sought-after brands, please visit www.premiumoutlets.com/outlet/chicago and follow along on Facebook, Instagram and Twitter.

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