Business

Groupon expands music offerings

Posted November 21, 2010 10:00 pm

Daily Herald report

Chicago-based Groupon, a shopping website offering a daily deal in more than 300 markets around the world, Monday said it will offer recorded music features, kicking off with the fifth studio album from Rihanna, “LOUD” (Island Def Jam Music Group.) “LOUD” will be available as a $5 digital download in the inaugural holiday store of Groupon, the Grouponicus Store, beginning today.

The album will also be promoted throughout the Groupon site and among Groupon's North American networks on Facebook and Twitter. Groupon users can grab the album for a perfect holiday gift by visiting www.groupon.com/deals/rihanna-new-york.

“Expanding our music category further cements Groupon as a true lifestyle brand,” said Sean Smyth, vice president of business development. “Rihanna dominates the charts and she's the perfect artist to help Groupon launch Grouponicus and aggressively compete in the music marketplace.”

In addition to the digital album download from Rihanna, Groupon continues to sell tickets for area festivals and concerts, previously featuring in-demand events including Chicago's Riot Fest and tickets to Bon Jovi.

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