Crayola boots dandelion for bluish crayon yet to be named
Posted March 31, 2017 7:00 am
EASTON, Pa. (AP) - Dandelion yellow has reason to be blue.
Crayola announced Friday, National Crayon Day, that it's replacing the color dandelion in its 24-pack with a crayon in "the blue family."
The company says it will leave it to fans to come up with a name for the replacement color.
It's only the third time in Crayola's long history that it has retired one or more colors, and the first time it's swapped out a color in its box of 24.
Other colors that previously got the boot include maize, raw umber and orange yellow.
Crayola crayons were first produced in 1903 by Binney & Smith Co.
Crayola is based in Easton, Pennsylvania, and is a subsidiary of Hallmark Cards Inc., headquartered in Kansas City, Missouri.
A dandelion crayon character poses for photos during a Crayola event in New York's Times Square, Friday, March 31, 2017. Crayola announced Friday, National Crayon Day, that it's replacing the color dandelion in its 24-pack with a crayon in "the blue family." (AP Photo/Richard Drew)
The Associated Press
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