Soundwave introduces self-fitting hearing aid

OAK BROOK - Soundwave Hearing Wednesday launched its new hearing aid and mobile app, which support self-fitting hearing aid technology.

The Sontro Hearing Aids, Model AI, are wireless, self-programming hearing aids that have been developed to amplify sound for individuals 18 years or older with perceived mild to moderate hearing impairment.

By combining the power of mobile phones and artificial intelligence technology, Soundwave has created a smart hearing aid that is simple, affordable and convenient, the company said.

The Sontro hearing aids connect via Bluetooth to the otoTune phone app, which administers a clinically validated hearing test to identify the user's hearing threshold and listening needs. Once the three-minute test is complete, users can seamlessly adjust volume, frequency tones and listening modes directly on the otoTune app.

The new Sontro Hearing Aids will be sold directly on www.hearsoundwave.com for $999, which is 75% less expensive than most conventional brands, Soundwave said.

"By taking advantage of the ease and accessibility of the mobile phone in your pocket, we offer cutting-edge and stylish hearing solutions, allowing consumers to set up, customize and adjust their hearing from the comfort and privacy of home," said Anthony Florek, co-founder and president of Soundwave Hearing LLC.