In this June 25, 2018 photo, Joyce Green of Vineland, N.J. reacts to a winning spin at a slot machine as her husband Tom looks on inside the Ocean Casino Resort in Atlantic City, N.J. The casino formerly known as Revel will turn a profit in May after months of steep losses. (AP Photo/Wayne Parry)
The Associated Press
ATLANTIC CITY, N.J. (AP) - A perennially challenged Atlantic City casino says it will finally turn a profit after months in the red.
The Ocean Casino Resort says it has greatly reduced its debt and will return to profitability in May.
A new marketing plan and more deals for customers have helped increase slot revenue and hotel occupancy. New elevators, slot machines and dining options are coming soon, and it plans to add 500 hotel rooms to its current inventory of about 1,400.
Once known as Revel before it closed in 2014, the casino reopened last June and began losing money a few months later. By January, New York hedge fund Luxor Capital agreed to take it over from Colorado developer Bruce Deifik (DIE'-fick).
Deifik died in a car crash last month.
This June 25, 2018 photo shows a card game under way at the Ocean Casino Resort in Atlantic City N.J. The casino formerly known as Revel will turn a profit in May after months of steep losses. (AP Photo/Wayne Parry)
The Associated Press
This April 30, 2019 photo shows Mike Donovan, chief marketing officer for the Ocean Casino Resort, playing a game of virtual dodge ball at a sports simulator at the Atlantic City N.J. casino. The casino formerly known as Revel will turn a profit in May after months of steep losses. (AP Photo/Wayne Parry)
The Associated Press
This May 10, 2012, photo shows the exterior of the former Revel casino in Atlantic City, N.J. The casino, now known as the Ocean Casino Resort, will turn a profit in May 2019 after months of steep losses. (AP Photo/Wayne Parry)
The Associated Press
This May 10, 2012, photo shows the exterior of the former Revel casino in Atlantic City, N.J. The casino, now known as the Ocean Casino Resort, will turn a profit in May 2019 after months of steep losses. (AP Photo/Wayne Parry)
The Associated Press