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New name expected for central Indiana's largest amphitheater

Posted September 18, 2017 7:00 am

The Associated Press

NOBLESVILLE, Ind. (AP) - Central Indiana's largest outdoor music venue could soon have a new sponsor name after nearly a year of not being paid for the naming rights.

The five-year sponsorship deal for Klipsch Music Center in Noblesville expired in October 2016. Klipsch CEO Paul Jacobs tells the Indianapolis Business Journal that continuing the sponsorship didn't fit the Indianapolis-based speaker manufacturer's future strategy.

Jacobs says he agreed to amphitheater owner Live Nation Entertainment's request to not immediately change the venue's name.

Live Nation has scheduled a Sept. 27 announcement at the amphitheater, but declined to discuss the topic.

The 24,000-person capacity amphitheater opened in 1989 as Deer Creek Music Center and was sponsored by Verizon for 10 years before Klipsch acquired the naming rights.

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Information from: Indianapolis Business Journal, http://www.ibj.com

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