Rival suburban bridal shops face off in reality show airing Tuesday

A new suburban reality series featuring two competing bridal shops in the East and West Dundees debuts Tuesday.

Viewers can get a sneak peek at the "Best in Bridal" reality series 9 p.m. Tuesday on FYI Network - a contemporary lifestyle network that debuted in July - and locally on Comcast Channel 275.

The series, by Half Yard Productions, showcases the rivalry between the all-male staff of Complete Bridal in East Dundee and the all-female staff of Shelley's Bridal Couture in West Dundee.

The show follows the owners of the salons who have different management styles and customer base. The filming was completed earlier this year during several months, according to a news release.

"Five guys doing what guys do best … sell dresses," Complete Bridal owner David Gaffke said in the release. "I've been competing with all-female bridal salons for nearly 31 years, and who better to decide what looks best on a woman than a guy?" The series' debut Tuesday follows the hit show "Married At First Sight." The sneak peek airing will be a one-hour preview of the show giving viewers a taste of what's to come when the full season launches in October, according to the release.

"We're very excited for David and the success of the bridal shop," East Dundee Village President Lael Miller said in the release. "We can only hope that it will bring attention to our growing community and benefit all the businesses in town."