Money Mailer receives national honors

ST. CHARLES - Money Mailer of Fox River Valley was the recipient of several Awards at its annual convention in December, following the implementation of a marketing and sales strategy designed to help local small business owners share their messages with customers.

Owners Mark and Sharon Spero were honored with multiple awards at the conference, including the President's Club and Diamond Club awards, along with the Business Marketing Special Achievement award. The awards recognize the Spero's success and accomplishments at the local level and also within the national franchise system. Celebrating 18 years in operation, the husband and wife team credit their success to a recent focus on new initiatives and digital outreach.

"Mark and Sharon are strong examples of successful, hardworking franchisees who stand out in our system as they remain committed to helping local business owners achieve their goals and objectives through ongoing partnerships," said Gary Mulloy, CEO of Money Mailer, LLC. "Their continued growth and innovation with their business operations at the local level continues to serve as an inspiration for their fellow franchisees."

The Speros placed a renewed focus on several new initiatives that provided a boost to their business performance in 2016, with plans to continue them into the new year. After launching a new website, the team focused on a digital outreach campaign that highlighted video testimonials from local businesses who experienced success after working with the Speros. In addition to the online initiatives, the Speros developed a series of valuable bundle deals and promotions for business owners to take advantage of, including bonus zones and mailings with multiple purchases, and incentives for semiannual projects. The new initiatives brought on more than 70 new clients.