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Article updated: 3/7/2013 8:33 AM

Businesses aim to be winners of Big Ten tourney

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Signs promoting the women's Big Ten basketball tournament, which gets under way Thursday, are displayed at the Sears Centre in Hoffman Estates. Local businesses are expecting to reap economic benefits from the tourney.

JOE LEWNARD | Staff Photographer

Maggie Lucas and the rest of the Nittany Lions enter the Big Ten Tournament as the top seed. Friday night, Penn State will play the winner of the Minnesota-Ohio State game.

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As Big 10 women's basketball teams prepare to vie for the conference championship in Hoffman Estates this week, the village's Sears Centre Arena is gearing up for what many hope is the clearest demonstration yet of what it can do for the area's economy. "I've been in tourism for 35 years," Hoffman Estates Tourism Director Linda Scheck said. "I've seen the impact an arena can have."
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    • Signs promoting the women's Big Ten basketball tournament, which gets under way Thursday, are displayed at the Sears Centre in Hoffman Estates. Local businesses are expecting to reap economic benefits from the tourney.
    • Maggie Lucas and the rest of the Nittany Lions enter the Big Ten Tournament as the top seed. Friday night, Penn State will play the winner of the Minnesota-Ohio State game.
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