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Article updated: 12/25/2012 8:32 AM

Tropicana uses carrot to squeeze juice sales

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Tropicana wants more people to its drink juice, so it's extending a carrot — and a bushel of other vegetables. As sugar-conscious Americans continue to shy away from fruit juices, Tropicana is using vegetables in a new drink called "Farmstand" set to hit shelves next month.

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Tropicana wants more people to its drink juice, so it's extending a carrot — and a bushel of other vegetables. As sugar-conscious Americans continue to shy away from fruit juices, Tropicana is using vegetables in a new drink called “Farmstand” set to hit shelves next month.