Article posted: 11/28/2012 4:40 PM

Shoppers can save as retailers go head-to-head

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Best Buy and Target are matching online retailers such as Amazon.com for the first time this season. That's a big deal, since online prices tend to be lower than those in the store.

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Best Buy Co. Inc., Target Inc., Wal-Mart Stores Inc. and Sears Inc. offer price matching to customers all year round. But what's different now is that Best Buy and Target are matching online retailers such as Amazon.com for the first time. That's a big deal, since online prices tend to be lower than those at stores.