FILE - In this June 19, 2009 file photo, a shop worker holds the new Apple iPhone 3GS in Barcelona, Spain. As smart phones increasingly appear alike, with high-end models mostly taking their cues from Apple Inc.'s iPhone, more and more it's the software they run that makes a difference. (AP Photo/Manu Fernandez, file)
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Retailers expecting a tepid holiday shopping season are pulling out all the stops to attract customers to their stores this year — including embracing the enemy. Big-box stores have come to terms with "showrooming" — when shoppers come into stores armed with smartphone apps designed to identify cheaper deals online — and devised new plans to offset its impact.