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Article updated: 10/9/2012 12:13 PM

Get to know your wine retailer before the holiday crush

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The Vinturi Red Wine Aerator works by blending just the right amount of air and wine, adding the levels of flavor and textural appeal that wine gains by "breathing" in a decanter, but in a fraction of the time.

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The wine industry is gearing up for its busy season — more than a third of annual sales come in the year's final months, with discounts, special events and exclusive products galore for those ready to take advantage of them. So, if you want the most out of your holiday wine enjoyment, now is the time to get to know a wine retailer. Heed Advanced Sommelier Mary Ross' advice for breaking the ice and navigating the season's numerous walk-around tastings.