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Springboard names new head of account services

ARLINGTON HEIGHTS - Mike Chapman has been named senior vice president, account services, for Springboard Brand & Creative Strategy.

Springboard is a national branding and communications firm based in Arlington Heights. Chapman has been with Springboard for 10 years, previously as vice president, account director, and prior to that as an account supervisor.

In his new role, Chapman will oversee all client relationships and the strategic direction for these accounts. "I'm very excited to help the agency move in this direction and broaden my responsibilities. We have a very diverse group of clients in the health care space, as well as other industries, and have found that sharing best practices and other industry insights provides stronger recommendations," he said.

Chapman is a recognized leader in the branding and marketing industry and has contributed articles as well as educational sessions to numerous publications and conferences.

"Mike has been an extremely valuable member of our team and has demonstrated the ability to lead both clients and our internal teams," said Rob Rosenberg, Springboard founder and president. "He is dedicated to growing business and fiercely loyal to making sure our clients succeed through their initiatives with us. I'm very pleased to recognize Mike in this new capacity."

Since 2002, Springboard has worked with more than 100 organizations in industries such as health care, associations, dental, education and convention and visitors bureaus.

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