Lifted Made to make non-tobacco nicotine pouch

LAKE FOREST - Acquired Sales Corp. Monday said its subsidiary, Lifted Made in Zion, will partner with a California company to sell non-tobacco nicotine pouches in several flavors and nicotine strengths.

The nicotine pouches will be sold under the flagship brand FYX. Lifted Made will team with SMPLSTC in Costa Mesa, California, to form an equally owned new company, SmplyLifted LLC, to make and market the FYK brand.

FYX pouches are made for adults who want to make the switch from nicotine pouches that are traditionally made from nicotine extracted from tobacco plants, or from tobacco waste and dust, said Nicholas S. Warrender, CEO of Lifted Made.

"All or nearly all of the current dominant nicotine pouch brands are really only tobacco leaf-free, as the products still contain nicotine sourced from the tobacco plant," Warrender said. "SmplyLifted's FYX nicotine pouches are free of all tobacco-derived components and ingredients. This is big because as regulation of tobacco-based vapes and other tobacco-based products intensifies, SmplyLifted's FYX nicotine pouches will be a distinct alternative, and should be a game changer for consumers and retailers."