Business

Facebook buys fitness tracker startup behind Moves

Posted May 03, 2014 8:14 am

Associated Press

NEW YORK - Facebook acquired the startup behind the popular fitness tracking app Moves as it expands beyond its namesake service into a company with multiple, differentiated mobile apps.

The world's largest online social network will keep running the service separately.

Menlo Park, Calif.-based Facebook said Thursday it bought ProtoGeo Oy, the Finnish company behind the app, for an undisclosed sum.

Launched in 2013, the Moves app has been downloaded 4 million times on Android phones and the iPhone. It lets people automatically track their runs, walks or bike rides and plots the user's routes on a map.

To move beyond its core service, Facebook is developing and acquiring different kinds of apps. This year, it announced a $19 billion deal for mobile messaging service WhatsApp and launched the news reader app Paper.

Article Comments

Article Categories
Business Information Technology

Article Comments

Guidelines: Keep it civil and on topic; no profanity, vulgarity, slurs or personal attacks. People who harass others or joke about tragedies will be blocked. If a comment violates these standards or our terms of service, click the "flag" link in the lower-right corner of the comment box. To find our more, read our FAQ.