Gurnee Mills makes marketing, business director

Chelsie Petereit was recently named director of marketing and business development at Gurnee Mills, the largest outlet mall in Illinois.

Petereit will be responsible for managing strategic marketing, business development, public relations, advertising and tenant and community relations. She will also play a large role in establishing and building relationships with corporate sponsors and local community organizations.

“As Gurnee Mills adds Macy’s and a host of other great retail options, Chelsie will play an integral role in our continued success,” said Kelly Mikesell, vice president of marketing for The Mills, a Simon Company. “Her industry knowledge and extensive experience will be a tremendous asset as we further brand Gurnee Mills as the ultimate shopping destination with unmatched selection and value.”

Petereit most recently was director of corporate marketing at Davis Street Land Company, and previously served as assistant vice president and director of corporate marketing at Heitman Retail Properties.

A graduate of St. Thomas University, Petereit holds a bachelor of arts in public relations/communications and an associate of arts in retail merchandising from International Fine Arts College, both in Miami, Fla. She is a designated certified marketing coordinator and a member of the International Council of Shopping Centers.