Would you share your personal tax data for a deal on a loan?
Feb 19, 2017 7:10 AM -
Donald Trump likes to say you learn very little from a tax return. TurboTax thinks you can learn a whole lot, and that it can earn a whole lot from it, too. This tax season marks the latest effort by TurboTax, Intuit's popular tax software, to open up its platform to a range of outside partners who will be able to see anonymized data from your tax form, if you let them. All this personalization has the potential to help consumers when used by reputable companies that put consumers first. But all the data the company is using -- with your permission -- to calculate those offers? That's the real gold.