The Daily Herald's practice in reporting on mass slayings is similar to the one now adopted by Texas authorities and espoused by the No Notoriety citizens campaign, and it has been in effect for years.
"We've long worked consciously to avoid glamorizing mass killers in our coverage out of a concern that fame is one of the motives for the crimes," Editor John Lampinen said. "We avoid publishing their names more than absolutely necessary and only rarely print them in follow-up coverage.
"We never put their names in our headlines. We limit images of them to a single small photo, published only once on the inside of our print editions. Our goal has always been to inform without being gratuitous or provocative."
The newspaper published an editorial on the topic on Oct. 8 headlined, "Let's forget Las Vegas killer's name."