US Foods grows restaurant program
US Foods Holding Corp. said Monday that it launched its 2018 Spring Scoop, dedicated to highlighting 26 new products from the company's award-winning Serve Good program.
Diners today care more than ever about the stories behind how their food is grown and raised. In fact, 67 percent of consumers state that they would have a better impression of a restaurant that offered sustainable foods and at least 80 percent of diners say they want to know more about their food source. As part of the company's commitment to helping independent restaurants meet the growing demand for responsible menu options, all Serve Good products meet rigorous criteria for responsible sourcing or waste reduction. Additionally, all products are delivered in packaging developed according to strict packaging standards that help reduce waste and prioritize the use of recycled material.
Since launching with 24 products in 2016, the company's Serve Good program now boasts more than 300 products that fall into one of several categories including sustainable seafood, organic, non-GMO, animal care, responsible disposables or waste reduction, and many come with third-party certifications.
The portfolio is also supported with a pipeline of select seafood products within the company's Progress Check initiative. Progress Check is a program that is designed specifically for the seafood category and highlights vendors that are on the path toward achieving the sustainable certifications required to be a part of the Serve Good program.
"Sustainable menu options are more than a trend, they're a movement that's here to stay. With Serve Good, we are committed to delivering a responsible approach to food service while equipping independent restaurants with high quality products diners will pay a premium for," said Stacie Sopinka, vice president of product development and innovation, US Foods.
US Foods is a food service distributor, partnering with approximately 250,000 restaurants and food service operators to help their businesses succeed. With nearly 25,000 employees and more than 60 locations, US Foods provides its customers with a broad and innovative food offering and a comprehensive suite of e-commerce, technology and business solutions. US Foods is headquartered in Rosemont, Ill. and generates approximately $24 billion in annual revenue.