Starbucks Zombie Frappuccino takes over social media feeds
The Starbucks Zombie Frappuccino hit suburban coffee shops Thursday and so have the abundance of pictures on social media.
The colorful Halloween beverage, similar to the Unicorn Frappuccino, seems to have been designed for Instagram and Snapchat.
The trendy beverage is only available through Tuesday, so people have been capturing the drink before it's gone throughout the suburbs.
The Seattle-based coffee chain unveiled the Zombie Frappuccino Thursday morning.
The Halloween-themed drink is made of tart apple- and caramel-flavored Frappuccino Crème and topped with pink whipped cream "brains" and red mocha drizzle. The company described the color of the drink as "ghastly green" in a fact sheet on the Starbucks website.
A 12-ounce Zombie Frappuccino costs $4.75-$4.95, depending on the location, according to the company.
The holiday drink seems to be a tradition. Last year, the chain offered a Franken Frappuccino beverage. At that time, it sold what it called a "Frappula Frappuccino."
"When brainstorming a new Frappuccino flavor this Halloween, we started by thinking about a Halloween party and monster mash," Jennica Robinson, who is part of the chain's beverage development team, said in a statement. "We already invited Frankenstein and vampires to the party, so we came up with another monster that could join the bash."
Reviews are mixed on the sugary drink that is taking over social media feeds. Some say it does not taste as good as it looks while others say it's a hit.