HAVI combines companies under one brand name

DOWNERS GROVE - HAVI Group said it has combined nearly all of its global operating companies under one brand name, HAVI.

The consolidation is part of the company's efforts to more closely align its businesses with the needs and operations of its customers, understanding that simpler is better.

"This is about making it easier for our customers to understand how HAVI can add value to their organizations," said CEO Russ Smyth. "We roll up our sleeves and help our customers manage their supply chains day in and day out - and that is something other companies in this industry don't or won't do."

For more than 40 years, HAVI Group has provided supply chain and additional services under multiple company names and logos, including most recently, HAVI Global Solutions, HAVI Logistics, HAVI Freight Management and HAVI Supply Chain Solutions. The one exception to the move to the "one HAVI" name is The Marketing Store, which will continue to offer its customer engagement and marketing services under The Marketing Store brand.

HAVI offers services in supply chain management, packaging, logistics and recycling & waste that allow companies across industries to innovate, optimize and manage their complex supply chains, from commodity to consumer. Under its new, simpler name, it will be even easier for HAVI to provide seamless service across all its customers' supply chain needs, making connections across the supply and value chain that no other company can.