Business

Smithfield Foods hosts culinary event in Chicago

Posted May 25, 2016 1:00 am

Globe Newswire

LISLE - Smithfield Foods recently hosted an exclusive culinary event in Chicago at the Chicago Cultural Center. Smithfield's MenuQuest event was hosted by celebrity chef Fabio Viviani and attended by many leading Foodservice professionals. Smithfield also showcased its support of Share Our Strength's No Kid Hungry campaign by donating $5,000 in its ongoing support of the organization.

MenuQuest is an innovative program that offers strategic council to restaurants and food service providers. It lends its culinary expertise to assist with menu innovation and culinary consultation. This year's MenuQuest event featured several unique tasting stations driven by daypart themed recipes for breakfast, lunch and dinner. The event also highlighted concepts focused on snacks and desserts. A unique station dedicated to exploring ethnic flavors, all using Smithfield products, was the centerpiece of the tasting stations.

Helping to host the experience was Chef Fabio Viviani. Chef Viviani has possessed a passion for food since his early childhood days growing up in Florence, Italy. He made his television debut on Bravo's hit reality series "Top Chef" and has since launched several top restaurants, written numerous cookbooks and has launched multiple successful food and cooking product lines.

"Smithfield Foods is committed to delivering exceptional products and value-added services to food service operators," said Chuck Gitkin, Senior Vice President, Marketing, Smithfield Foods. "MenuQuest is a proprietary Smithfield Foods service that provides operators with the latest trend information and culinary support to drive their menu strategies and delight their guests.

"This event showcased a number of leading trends, including the blurring of dayparts in food service, with intriguing menu applications. We were delighted to have Chef Viviani host this event with us as well as the opportunity to continue to support the No Kid Hungry mission to end childhood hunger in America."

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