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International Modest Fashion Week takes off in Turkey

ISTANBUL (AP) - Spring colors, breezy fabrics, high necklines and long hemlines: The International Modest Fashion Week opened Friday in Istanbul as Turkey sought to be seen as a creative hotspot for conservative wear around the world.

Seventy designers were taking part in the two-day event hosted by Modanisa, an online retailer of Muslim fashion, at a historic railway station flooded with spotlights for the occasion.

"(We want) to create mainstream fashion out of modest fashion and to energize Islamic communities to produce (clothing) for Muslim women," Modanisa CEO Kerim Ture said. "They want to have their rules but they also want to look chic."

In Turkey, an estimated two-thirds of women wear a headscarf, according to industry experts.

Modest fashion represents a growing market in the world and Turkey, with its Muslim traditions and booming textile industry, is uniquely placed to cash in both creatively and commercially. Worldwide spending on Muslim clothing is projected to grow to $327 billion by 2020, according to the latest Global Islamic Economy report.

Designers say it's a budding industry in which Turkey serves as a natural bridge between European and Asian markets.

"In fashion, we have the mainstream fashion line and the modest fashion line," says Malaysian designer Hazizul Abd Aziz of Aidijuma who favors cool satins and cottons. "The modest fashion line is actually very new."

The models paraded styles ranging from earthy tunics and floral dresses to grandiose gowns in shimmering pear palettes and dark abayas - all connected by shape-concealing cuts. The looks were set off by dashing turbans, decorative headscarves and prim chignons for the unveiled.

The fashion shows come amid a revived debate over the role of secularism in Turkey, a predominantly Muslim nation where the constitution enshrines secular principles.

The speaker of parliament, Ismail Kahraman, sparked controversy last month by suggesting the country should have a constitution based on religion instead. That triggered fears among the secular segments of society and small protests in Istanbul.

Outgoing Prime Minister Ahmet Davutoglu says the new constitution, which is being drafted by the Islamic-rooted Justice and Development Party, would feature a freedom-oriented principle of secularism rather than an "authoritarian understanding of secularism."

Since the Islamist-leaning party of President Recep Tayyip Erdogan came to power in 2002, restrictions on the displays of religious symbols in public have been relaxed, allowing conservative women to get a university education and enter the workforce.

But it wasn't until 2013 that the ruling party succeeded in lifting a decades-old ban on the wearing of headscarves by public servants and legislators.

Franka Soeria, a representative of the Islamic Fashion and Design Council, says the divide between religiously conservative and secular environments remains palpable in Turkish society.

Soeria, who sports a black hijab - an Islamic-style headscarf - and an ankle-length abaya, told The Associated Press that some secular friends had discouraged her from going to certain Istanbul neighborhoods because her attire is too modest.

"Why? I mean, it's just a hijab. I'm still the same person. I'm still stylish. you wear a bikini, I wear my hijab," she said.

Academic Mary Lou O'Neil says the growing visibility of religiously conservative women in public spaces has sparked fear in Turkey's secular women that this will evolve into restrictions on their dress and conduct.

"In a society that said public space is neutral, religiously neutral, you now have conservative fashion week," said O'Neil, director of the Gender and Women's Studies Research Center at Kadir Has University in Istanbul. "(It's) a visually stunning development for a lot of people and it certainly bothers a lot of people."

Many studies suggest a growing number of Turkish women self-identify as "conservative" and veiled women are part of the Turkish workforce, appearing at universities and state institutions, she noted. Many younger women have also had the opportunity to travel or study abroad and speak more than one language - opportunities that translate into more economic power.

"They want all the same things, just packaged in a slightly different way," said O'Neil.

Fashion enthusiasts take pictures during the aunch fashion show of the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models, featuring creations by Luvice, hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models, featuring creations by Luvice, hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models get ready backstage for a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models, featuring a creation by Iman Aldebe hits the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Fashion enthusiasts talk ahead of the launch fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A model hits the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May, 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models hit the runway of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May, 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A model hits the runway of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May, 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A model hits the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May, 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A model hits the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May, 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May, 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
People arrive to attend a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models get ready backstage for a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
Models, featuring creations by Muslima Wear hit the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A model featuring a creation by Iman Aldebe hits the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A fashion enthusiast takes pictures during the launch fashion show of the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
A models hits the catwalk of a fashion show during the International Modest Fashion Week, in Istanbul, Friday, May 13, 2016. Turkey’s first International Modest Fashion Week has opened in Istanbul bringing designers and models of conservative wear from around the world. The two-day event kicked off Friday with models hitting the runway at a historic train station donning a bright palette of breezy garment and kaleidoscopic headscarves. (AP Photo/Lefteris Pitarakis) The Associated Press
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