Visit Lake County honored:
Visit Lake County this week was honored for Best Social Media Marketing at the 2014 Illinois Governor’s Conference on Tourism. The marketing group also won the award in 2009. Entries were judged by a panel of marketing and tourism professionals on clarity of message, creativity, originality and the project’s overall success. Visit Lake County’s submission showcased a cooperative summer social media campaign with KeyLime Cove Indoor Waterpark Resort to build awareness and drive overnight bookings at the resort through education and inspiration. It is the official marketing organization for Lake County, representing municipalities, hotels, attractions and hospitality-related businesses. It also provides travel information and services for visitors and event planners at (800) LAKE-NOW and www.visitlakecounty.org.