Article updated: 3/1/2013 6:37 AM

'Apprentice' all-stars ready to compete for a cause

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Rocker Bret Michaels, left, and former Chicago Bulls player Dennis Rodman join other stars in NBC's "All-Star Celebrity Apprentice," which debuts Sunday, March 3,

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Adviser Piers Morgan, left, helps Donald Trump and daughter Ivanka in NBC's "All-Star Celebrity Apprentice," which debuts Sunday, March 3.

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It was just another morning in midtown: Dennis Rodman in a jacket with tails and jeans, Donald Trump in a conservative suit, Marilu Henner and Lisa Rinna in elegant dresses, shivering in an open-air double-decker bus wending through Manhattan. Tourists stop, point and snap photos as Poison frontman Bret Michaels smiles. Trump had just announced the 14 participants of NBC's “All-Star Celebrity Apprentice,” which debuts Sunday, March 3.