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Article posted: 11/22/2012 7:02 AM

Food labels multiply, some confuse consumers

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Herdsman Billy Freeman checks on a cow and her calves. The conservancy's beef operation is certified Animal Welfare Approved and American Grassfed, both stringent labels. "The reason we did these certifications," Freeman says, "is because we want people to know that the animals live their lives out naturally and that they were treated humanely."

Associated Press

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Want to avoid pesticides and antibiotics in your produce, meat, and dairy foods? Prefer to pay more to make sure farm animals were treated humanely, farmworkers got their lunch breaks, bees or birds were protected by the farmer and that ranchers didn't kill predators? Hundreds of so-called eco-labels have cropped up in recent years, with more introduced every month -- and consumers are willing to pay extra for products that feature them.
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