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Greater O'Hare Association to change name

The Greater O'Hare Association will change its name to GOA Regional Business Association, or GOA for short, effective Wednesday.

According to GOA President Shirlanne Lemm, the new name more accurately reflects the make-up and reach of the association.

Our previous name associated us more with OHare Airport and we often are misconstrued as serving just industrial businesses in the OHare area, she said.

GOA serves a broad range of business types from over 80 communities. The GOA stands for Growth, Opportunities and Alliances, which Lemm noted is reflective of their vision statement of promoting growth by providing opportunities and creating alliances. A new logo will be inveiled during a group's monthly luncheon Wednesday.