advertisement

Craftsman plans reality show on nhandyman with no tool skills

The Craftsman brand, a division of Hoffman Estates-based Sears, plans to launch a new reality show, “Screw*D: Where Survival Comes Down to the Right Tools.”

Alan Weischedel of Sherman Oaks, California, will be the first contestant.

Weischedel, who could earn up to $50,000, was chosen from hundreds of submissions due to his complete lack of do-it-yourself knowledge and tool skills. Viewers will have the chance to watch Alan endure a rigorous boot camp, craft interesting DIY projects and eventually be dropped in three unbelievable locations -- with only the help of Craftsman's tools and online community, to work his way out.

 Episodes will air each Sunday at 2:30 p.m. CDT on the DIY network, Aug. 14 through Oct. 16, at craftsmanscrewd.com.  Viewers can also live chat each weekday at 9:00 p.m. CDT (excluding week of Aug. 29, Sept. 19 and Oct. 10) and offer help/comments at any time.

Each week, Weischedelo will undergo a series of intense boot camp training sessions led by Craftsman experts.  Ready or not, after each boot camp, he will be taken on a series of extreme, high-risk tool and survival challenges with only Craftsman tools as a resource and the brand's online community to guide him along the way.  The goal: Turn him into the ultimate handyman.  

The contestant also will also have the ability to get help live whenever he chooses to get advice on projects from customer experts. For more information on SCREW D, visit www.craftsmanscrewd.com.